by: Neil Parnham
When it comes to your website, extra attention should be paid to every
minute detail to make sure it performs optimally to serve its purpose.
Here are seven important rules of thumb to observe to make sure your
website performs well.
1) Do not use splash pages on your website
Splash pages are the first pages you see when you arrive at a website.
They normally have a very beautiful image with words like "welcome" or
"click here to enter". In fact, they are just that -- pretty vases with
no real purpose. Do not let your visitors have a reason to click on the
"back" button! Give them the value of your site up front without the
splash page.
2) Do not use too many banner advertisements
Even the least net savvy people have trained themselves to ignore
banner advertisements so you will be wasting valuable website real
estate. Instead, provide more valueable content and weave relevant
affiliate links into your content, and let your visitors feel that they
want to buy instead of being pushed to buy.
3) Have a simple and clear navigation
You have to provide a simple and very straightforward navigation menu
so that even a young child will know how to use it. Stay away from
complicated Flash based menus or multi-tiered dropdown menus. If your
visitors don't know how to navigate, they will leave your site.
4) Have a clear indication of where the user is
When visitors are deeply engrossed in browsing your site, you will want
to make sure they know which part of the site they are in at that
moment. That way, they will be able to browse relevant information or
navigate to any section of the site easily. Don't confuse your visitors
because confusion means "abandon ship"!
5) Avoid using audio on your site
If your visitor is going to stay a long time at your site, reading
your content, you will want to make sure they're not annoyed by some
audio looping on and on on your website. If you insist on adding audio,
make sure they have some control over it -- volume or muting controls
would work fine.
Written by http://www.diyconservatories-and-windows.co.uk/ of http://www.digital-view-web.co.uk/
When it comes to your website, extra attention should be paid to every
minute detail to make sure it performs optimally to serve its purpose.
Here are seven important rules of thumb to observe to make sure your
website performs well.
1) Do not use splash pages on your website
Splash pages are the first pages you see when you arrive at a website.
They normally have a very beautiful image with words like "welcome" or
"click here to enter". In fact, they are just that -- pretty vases with
no real purpose. Do not let your visitors have a reason to click on the
"back" button! Give them the value of your site up front without the
splash page.
2) Do not use too many banner advertisements
Even the least net savvy people have trained themselves to ignore
banner advertisements so you will be wasting valuable website real
estate. Instead, provide more valueable content and weave relevant
affiliate links into your content, and let your visitors feel that they
want to buy instead of being pushed to buy.
3) Have a simple and clear navigation
You have to provide a simple and very straightforward navigation menu
so that even a young child will know how to use it. Stay away from
complicated Flash based menus or multi-tiered dropdown menus. If your
visitors don't know how to navigate, they will leave your site.
4) Have a clear indication of where the user is
When visitors are deeply engrossed in browsing your site, you will want
to make sure they know which part of the site they are in at that
moment. That way, they will be able to browse relevant information or
navigate to any section of the site easily. Don't confuse your visitors
because confusion means "abandon ship"!
5) Avoid using audio on your site
If your visitor is going to stay a long time at your site, reading
your content, you will want to make sure they're not annoyed by some
audio looping on and on on your website. If you insist on adding audio,
make sure they have some control over it -- volume or muting controls
would work fine.
Written by http://www.diyconservatories-and-windows.co.uk/ of http://www.digital-view-web.co.uk/
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